They have known each other for over seven years as Shoota and Hollow are close relatives and Villian was a neighbor and a close family friend. Eventually a family member recognized their talent and suggested that they form a group. Each member has their own unique style that they contribute to the group. Although they are all different their styles compliment each other. The Hard Hittaz is powerful groups that holds each other up and push each other when necessary. Some of their major goals are to become mainstream but to remain true to themselves, to provide a good life for their families and to be acknowledged as a powerhouse group.

Although their talent was undeniable, success did not come easy. They were faced with many disappointments and broken promises. They were so eager to be signed that they went through the yellow pages looking for record labels, and would rap right over the phone. We got some good feedback but no one sign us. After months of searching we found Swamplife Music, who was once working with Steeltoe Entertainment. The CEO(s) Leon and Bush quickly signed us after a audition.

Some of the Southern Hard Hittaz biggest influences are the Hot boyz, 3 6 Mafia, Jadakiss, and Nas. As a group they want to grow beyond rap.

No matter where success brings them they, remain level headed and remain humble.